'Indeed, the real story of Silicon valley is not 'e' but 'i' not electronic commerce but innovation and imagination. What distinguishes many of the dotcom companies is not there technical provess (you won't find any billion dollar R&D budgets, but their imagination. They are young, hungry, and totally devoid of tradition. It is the power of 'i', rather than 'e' that separates the winners from the loosers in the 21st century economy.
Moreover, companies like Nokia, Enron and Schwab have shown themselves capable of continually reinventing themselves and their industries. '
To fully realize the promise of our new age, each of us must become a dreamer, as well as a doer. In the age of progress, dreams were often little more than fantasies. Today, as never before, they are doorways to new realities. Our collective selves - our organisations - must also learn to dream. In many organizations there has been a massive failure of collective imagination. How else can one account for the fact that so many organizations have been caught flat-footed by the future?
Somewhere out there is a bullet with your company's name on it. Somewhere out there is a competitor, unborn and unknown, that will render your strategy obsolete. You can't dodge the bullet - you're going to have to shoot first. You're going to have to out-innovate the innovators. Those who live by the sword will be shot by those who don't.
Organizational learning and knowledge menagement are first cousins to continuous improvement. They are more about getting better than getting different....
The New Innovation Agenda
Continuous Improvement and Nonlinear innovation
Product and process innovation and Business Concept Innovation
‘Releasing’ wealth and Creating wealth
Serendipity and Capability
Visionaries and Activists
Scientists, marketers and Silicon Valley
You can’t use an old map to find a new land
How to Start an Insurrection
Step 1: Build a point of view (POV)
What is changing in the world?
What opportunities do these changes make possible?
What are the business concepts that would profitably exploit these changes?
Step 2: Write a Manifesto
Step 3: Create a Coalition
Who is already in your orbit? Surely you’ve already been talking to some folks about your revolutionary ideas.
Are there staff groups or task forces in the company that might be naturally inclined toward your point of view?
Are there any cross-company initiatives you could tap into?
Who across the organization might have a stake in the success of your campaign?
What are the news groups or e-mail distribution lists you might hijack?
Step 4: Pick your targets and pick your moments
Step 5: Co-opt and Neutralize
Step 6: Find a translator
Step 7: Win Small, Win Early, Win Often
Step 8: Isolate, Infiltrate, Integrate